By The Hospitable Team
Airbnb offers an excellent way for property owners to earn extra income and meet new people from all around the world. But with 4 million hosts and over 6 million active listings on this rental listing site, the competition is tough, so it takes time, patience, and perseverance to get your property booked.
So what can you do to get your Airbnb listing to the top of search results and increase your bookings? Read on to discover how to beat the competition. Here are our top tips on how to get more bookings on Airbnb.
If you are new to Airbnb, you may also want to check out Airbnb FAQ to find answers to the most common questions about hosting on this platform.
How to Get More Bookings on Airbnb: 7 Essential Tips
Running an Airbnb can be stressful, especially when guests’ expectations are ever-increasing. You have to juggle many daily tasks to keep up with the competitive STR market: from cleaning your rental and property maintenance to messaging your guests and optimizing your listings.
If you do most of these tasks on your own, it can become overwhelming. But being a host can be a rewarding experience if you get it right. Automate your routine operations using vacation rental software like Hospitable.com, and you’ll have more time to focus on providing your guests with memorable experiences. Then they are more likely to give you 5-star reviews that will attract potential guests and get you more bookings.
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Now let’s look at some proven strategies that can help you increase your visibility in search results and convince potential guests to book a stay at your vacation rental property.
Complete your profile
Travelers want to know as much as possible about you as a host before they book a stay at your property. So have a nice profile photo and tell your guests about yourself, your interests, and your lifestyle. Write conversationally, and don’t be afraid to get creative.
A complete profile will help you make a good first impression and show your potential guests that you are a professional Airbnb host that takes their business seriously.
Create an awesome property listing
Creating a standout listing will help you rank higher on Airbnb and attract the attention of travelers. Here is what you can do:
- Make your listing title and description detailed and informative, and explain what makes your property unique.
- Be descriptive to help travelers get a sense of what it’s like to stay at your vacation rental property and appeal to their emotions.
- Make sure you use the right keywords to help the Airbnb algorithm assign your listing a relevant category.
- Upload high-quality, professional-looking photos that show off your rental space, its all best features, and one-of-a-kind amenities.
- Keep the details of your listing up-to-date; ensure the information is accurate and set expectations in your house rules and the house manual.
Make booking easier
Turn on Instant Book to enable guests to book a stay without your approval—it’s the easiest way to increase your bookings on Airbnb. Travelers don’t like to send many booking requests until one is finally accepted, so they’re more likely to look at listings with Instant Book enabled. And Airbnb algorithm also prioritizes Instant Book listings, giving them more visibility and, as a result, more bookings.
Price your rental competitively
Travelers are always looking for the best value for their stay, so it’s important to set an attractive pricing strategy. You have to balance covering your expenses and staying competitive to come out on top and make a profit. It’s also essential to consider changes in demand and use a dynamic pricing tool for a more accurate pricing strategy.
Communicate like a pro
Effective communication with guests can significantly enhance their experience, making them more comfortable with you. You should always respond to guest messages as fast as possible and in a friendly manner.
It’s also important to identify situations where your guests may expect or need your support and proactively communicate with them. Being responsive when communicating with guests can help build trust and loyalty and increase the chances of repeat bookings.
Of course, manually typing out and sending messages to your guests can be very time-consuming. A smarter approach is automating your guest messaging using vacation rental software like Hospitable.com. With intuitive Inbox tools and ChatGPT integration, Hospitable can help you reply to guests quickly and effectively.
Have conversations with your guests even when you sleep.
Keep your place clean
Guests appreciate a neat and clean place to stay, but turnover cleaning is one of the most time-consuming responsibilities of an Airbnb host. So it makes sense to outsource this task to professional cleaners to ensure your rental is always guest-ready. You should also provide them with a cleaning checklist they should follow during each changeover.
If you want to be a successful Airbnb host, don’t cancel any bookings you have accepted. It’s a serious inconvenience for guests because it can mess up their travel plans. Airbnb wants to avoid this at all costs, so their algorithm penalizes hosts who cancel bookings.
This isn’t a definitive list of tips on how to get more bookings on Airbnb, but using them should get you started on the path to increasing your occupancy rate and making the most out of hosting. It’s all about making your listing more appealing to guests, setting competitive prices, and being an attentive, welcoming host.
But if you want to maximize your listing’s exposure, you should consider using other online platforms such as Vrbo and Booking.com and create a direct booking website to get repeat bookings.
There are some very practical steps you can take to make sure your communication is on point.
So what can you do to build rapport more effectively and improve your chances of getting good communication reviews? Let’s find out, shall we?
Airbnb automation can help remove the stress from the equation of managing your STR business and give you more free time to focus on providing exceptional guest experience and increasing profits or spend this time on things you care about.
Planning to start a short-term rental business on Airbnb and are looking for an Airbnb startup checklist? In this post, you’ll find an Airbnb host checklist of essential things you will need to invest in for the greatest experience for your guests.