Best Cities for Airbnb Investment 2024

best cities for Airbnb 2023

Updated Mar’24

In the past decade, short-term rentals have become a more profitable strategy for most markets worldwide than renting property long term. But not all markets are created equal, so it’s crucial to study the property’s location to ensure it’s optimal for vacation rental investment.

If you plan to buy a short-term rental property in the US to make money from real estate this year, you will want to know where the best cities for Airbnb investment in 2024 are located.

Any effective investment strategy should be based on reliable data to help you make an informed decision, so you need actionable insights from a reliable source.

Mashvisor, a company that helps real estate investors find lucrative investment properties through an online AI analytics platform, has analyzed Airbnb data from the top US markets.

They have selected the best locations for Airbnb investment based on certain criteria using key Airbnb metrics, such as occupancy rate, daily rate, monthly rental income, and cash-on-cash return.

Let’s examine their findings to discover the best places to buy vacation rental property in the US in 2024.

Top 25 Cities by Airbnb Rental Income

Below is a table that provides data about the top 25 vacation rental investment locations in the US based on monthly rental income (as of March 2024).

Table1. Top 25 Cities by Airbnb Income

StateCityCountyMedian Property Price ($)Monthly Airbnb Rental Income ($)Airbnb Cash on Cash Return (%)Airbnb Daily Rate ($)Airbnb Occupancy Rate (%)
CAMontecitoSanta Barbara9 155 00020 9161.6467863
CAPebble BeachMonterey6 199 44417 5342.4655273
CAMalibuLos Angeles8 741 03815 2711.6783658
CAManhattan BeachLos Angeles4 828 19214 2582.4543075
CANewport CoastOrange11 891 40513 660-0.1143768
CASonomaSonoma3 387 94913 2593.9752074
CADel MarSan Diego4 448 13012 7821.5646059
HIHaikuMaui3 540 53312 2912.8532676
CAPacific PalisadesLos Angeles5 730 2891 22441.4230377
CASOQUELSanta Cruz1 989 00012 1994.1735671
HIKapoleiHonolulu1 548 18211 9035.1657363
CABelvedereMarin12 518 75011 839-0.0829176
CAEncinitasSan Diego2 536 50611 7163.9042671
CARancho Santa FeSan Diego5 291 21511 5740.6138264
CANewport BeachOrange5 249 65711 4641.0848465
HIHaleiwaHonolulu3 552 29411 2902.4033472
HIKailuaHonolulu2 615 12911 1943.8233870
CASanta BarbaraSanta Barbara3 575 04911 1862.9737672
CAHealdsburgSonoma1 963 49311 0844.7161856
CASHERMAN OAKSLos Angeles2 460 57610 9663.3745370
CANapaNapa2 927 92810 7684.2836960
CARedondo BeachLos Angeles1 847 33210 7504.2729481
CAPorter RanchLos Angeles1 758 36510 5794.1230874
HIKahukuHonolulu2 309 50010 5513.9839476
CACardiff by the SeaSan Diego3 192 40010 5193.2440266

Note that most cities with the highest monthly Airbnb income included on this list are in California. There are also seven cities in Hawaii and one city in Florida. There is a high demand for short-term rentals in these states.

As you can see, all the cities with the highest monthly Airbnb income have median property prices of at least $3 million. Such prices might be too high for aspiring Airbnb hosts.

That’s why Mashvisor also created a list of the cities based on the Airbnb cash-on-cash return. This metric is used to evaluate an investment property’s current or future profitability. It’s calculated by taking the total rental income generated by a property and dividing it by the initial cash investment made to buy that property.

Best Cities for Airbnb Investment in the US

Here is a list of the top 25 US cities with the highest Airbnb cash-on-cash return rate, according to Mashvisor’s data.  

Table2. Top 25 Cities by Airbnb COC Return

StateCityCountyMedian Property Price ($)Monthly Airbnb Rental Income ($)Airbnb Cash on Cash Return (%)Airbnb Daily Rate ($)Airbnb Occupancy Rate (%)
PAWilkinsburgAllegheny136 1402 5688.6915658
LAMarreroJefferson227 7714 7428.4020657
MOMerriam WoodsTaney245 2603 0518.3017754
LAWestwegoJefferson287 7803 7848.2120158
OHBrooklynCuyahoga220 1713 0778.0613956
MIInksterWayne163 5431 9528.0513654
OHSt BernardHamilton243 5873 2848.0115356
VARILEYVILLEPage335 2123 8187.9923059
SCGalivants FerryHorry320 0443 7197.9722346
PADARBYDelaware193 9112 5857.9213758
TXWhite SettlementTarrant284 7063 6377.8517162
PAPocono SummitMonroe340 8104 1847.7834848
CASoulsbyvilleTuolumne448 3985 0157.6821466
WAForksJefferson578 1124 5287.5919764
KYLudlowKenton218 0432 6877.5614058
CANorth HighlandsSacramento369 0714 1457.5517374
INNashvilleBrown598 8916 1157.4933556
SCAynorHorry356 7833 8357.4522346
NVSparkWashoe302 9113 3657.4517058
NCNakinaColumbus403 3724 5587.4418254
FLShalimarOkaloosa609 7165 8377.4324952
MDNEW CARROLLTONPrince George's277 5003 1487.4115361
CAANTELOPESacramento491 8385 4637.3917978
MTWest YellowstoneGallatin909 4438 5367.3235461

Mashvisor emphasizes that although these cities have a lower rental income range than those included in the previous list, they have low median property prices. That makes vacation rental properties in these cities accessible for beginner investors.

Moreover, the high cash-on-cash returns (or the cash flow divided by the amount of cash initially invested) mean the investors can recoup their investments faster.

The higher the cash-on-cash return, the healthier the property investment. That’s why the top 25 cities by Airbnb COC return can be considered the best cities for Airbnb investment in the US.

Things to Consider When Choosing the Best Markets to Invest in Airbnb Rental Property

Of course, these lists provide only a broad view based on average values. So it’s essential to consider more specific factors when deciding whether you should buy property in any of the top vacation rental investment locations in the US.

Essential factors to consider are supply and demand and competition. Let’s look at this table that showcases the ten states with the highest number of active Airbnb listings.

Table 3. 10 States with the Highest Airbnb Saturation

StateMedian Property Price ($)Average Price per Square FootNumber of Airbnb ListingsMonthly Airbnb Rental Income ($)Airbnb Cash on Cash Return (%)Airbnb Daily Rate ($)Airbnb Occupancy Rate (%)
FL767 944427117 4913 6333.3520359
CA1 220 21676286 3256 0284.1124570
TX527 96434861 2193 2713.7017656
NC527 80940838 2823 1794.1617857
NY880 17285932 9874 1852.8125656
CO1 050 65272630 9394 1953.5026062
GA524 54359925 5943 1353.8517153
AZ735 64940425 0193 4023.4617060
TN563 29769724 0413 3624.2225956
SC515 78148721 6463 3844.3524256

The interesting thing to note here is that these US states have lower cash-on-cash returns. Mashvisor explains that it’s because their markets are oversaturated. So it’s always important to analyze the market data before making an investment decision instead of just looking at whether an area gets a lot of tourists.

Finding a location that is not too saturated with vacation rentals is crucial. Before you buy a rental property for your STR business, you should study recent Airbnb data and analytics and research the Airbnb regulations regarding licensing and taxing in the city of your choice. Make sure that it’s legal to rent out on Airbnb in this city.

Then you need to perform a neighborhood comparison to determine areas that have the potential to generate high income monthly. You should look for neighborhoods that fit your budget and consider such statistical data as Airbnb rental income, occupancy rate, and cash-on-cash return.

When you find the area where Airbnb is most profitable in the city, you can start searching for an investment property that offers high ROI when rented on a short-term basis.

What’s Next?

Making money on Airbnb starts with buying a property in a market profitable for short-term rentals. If you want to join the millions of successful Airbnb hosts, we hope our article will help you better understand where to look for a top-performing rental property to maximize your ROI.

But no matter which of the best cities for Airbnb investment 2024 you choose for buying your next STR property, it’s critical to prepare it for the rental business. Our free guide will give you hands-on advice and save you from unnecessary operational expenses.

As a host, you’ll have a lot of responsibilities, so you’ll need powerful vacation rental software to automate your processes and increase the efficiency of your business.

Hospitable does everything you would expect from vacation rental management software and can help you automate almost every aspect of your STR business. We’ll protect you from double bookings, keep your pricing in sync between multiple platforms, schedule messages based on triggers and events, streamline team management, and help you create your own direct booking website in minutes.

Still, we have a few unique features to surprise you:

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With Hospitable, you can simplify your hosting routine, streamline your operations, manage all your listings in one place hassle-free, and save tons of time. It’ll be easier to become a successful Airbnb host, provide guests an excellent experience, and scale your short-term rental business faster than your competitors.

Final Thought

The United States offers many opportunities for aspiring real estate investors, although not all locations are optimal for investing in short-term rentals. That’s why it’s essential to do thorough research to find areas that are best for investing in Airbnb.

Hopefully, the list of the best cities for Airbnb investment in the US will help you find the right property in the right location. When doing your research, you should also ensure that your preferred city is a popular tourist destination and check the other metrics, such as monthly rental income, occupancy rate, and cash-on-cash return. 

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Discover the simple solutions to prepare your place for short-term rentals and reduce operational costs in your business.
9 Simple Solutions to Reduce Operational Costs